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How WE Define Entrepreneur

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\ ˌäⁿn-trə-p(r)ə-ˈnər

"one who organizes, manages, and assumes the risks of a business or enterprise"
Webster's Dictionary
"a person who organizes and manages any enterprise, especially a business, usually with considerable initiative and risk"

Why is it so important that we define entrepreneurship from a woman entrepreneur’s point of view? It’s simple, really. Our priorities are different. The challenges we face are different. As much as we want to achieve success, even our definition of that is a little different to everyone. 

WE define entrepreneurship a bit differently. For a lot of women, entrepreneurship is about flexibility, and in this day and age, it is easier than ever to turn a skill into an asset with minimal investment. As more and more companies are contracting out work, such as content writers for their blogs {versus having a writing team} and virtual assistants they don’t have to pay full-time, it has opened the doors for women of all skill sets to get back into the workforce as their own boss. And make their own schedules.

Flexibility to do drop-off and pick-up is important. Time to spend with your young children is important. Being able to work a few hours per day so you can spend your time on other passions is important. As more and more women enter the field, it’s imperative that we keep sight of what’s important instead of just adding more to our plate -but that’s a discussion for another post.  

Entrepreneurs, in our eyes, are people who must market themselves to earn their own sales, whether for themselves or under a larger company’s umbrella (hello support, training and perks!) 

Under this kind of thinking, entrepreneurs can be realtors, coaches, plumbers, influencers, direct-sales consultant, insurance agents, and so much more. Of course, the traditional storefront owners are considered, as well as the in-home bakers, crafters, and side-hustlers. There are so many ways one can work for themselves and be in control of their time. 

I guess that brings us to the ultimate definition, the way WE see it:

“A person who must market themselves to sell a product or service, reaping the rewards in the form of commission, profit, time or flexibility”
“A person who has direct control of their time, projects, sales, and profits, whether online or in the community, part-time or full”
WE Definition of Entrepreneur

Are you an entrepreneur? How do you define yourself?